A1 Team Malaysia is proud to announce Sime Darby Berhad ("Sime Darby") as a new sponsor of the team for this weekend's home event at the Sepang International Circuit in Kuala Lumpur. The Sime Darby group is Malaysia's leading multinational and...
A1 Team Malaysia is proud to announce Sime Darby Berhad ("Sime Darby") as a new sponsor of the team for this weekend's home event at the Sepang International Circuit in Kuala Lumpur.
The Sime Darby group is Malaysia's leading multinational and one of Southeast Asia's largest conglomerates. Founded in 1910, the group has grown from a single company offering a single product and service in one country into a strong and dynamic international group with a comprehensive range of business activities carried out by more than 30,000 employees in over 20 countries. Known for its financial and management capabilities, Sime Darby is listed on the Main Board of Bursa Malaysia Securities Berhad with a market capitalisation in excess of RM 24.2 billion as at 30th June 2007.
Today, in addition to its original plantations core business activity, Sime Darby is also a major player in the motor vehicle, heavy equipment, property, and energy & utilities industries. While the core businesses are located in Malaysia, the group has extensive trading and manufacturing interests in the People' Republic of China (including Hong Kong SAR and Macau SAR), Singapore and Australia. The group also operates in Negara Brunei Darussalam, Indonesia, Thailand, Vietnam, the Philippines, United Kingdom, New Zealand, the Solomon Islands, Papua New Guinea and New Caledonia.
Jack Cunningham, Chief Executive, A1 Team Malaysia, welcomes Sime Darby to the team saying, "We are very proud to announce Sime Darby as a new sponsor to the Malaysian team. We believe we can offer Sime Darby a valuable business opportunity to promote the Sime Darby brand across the globe, showcasing Sime Darby through our on-track activities and the major promotions that we have developed around the team and its participation in the A1GP Series."
The Sime Darby corporate brandname and logo will be shown on the A1 Team Malaysia car and driver suits. Dato' Seri Ahmad Zubir bin Haji Murshid, Group Chief Executive Officer of Sime Darby explains the decision to sponsor A1 Team Malaysia, saying, "A1 Team Malaysia is an exciting opportunity for Sime Darby to promote its brand on a global scale, with this unique motor racing series of A1GP. Supporting our national racing team provides us with a commercial platform that can be used for a programme of business development and the fostering of relationships in our key markets in which A1 Team Malaysia races."
A1 Team Malaysia will sport the Sime Darby brand for the first time in Friday's developing nations and rookie sessions on Friday (23 November 2007) morning at the Sepang circuit,.