Stobart Group chief investigates 'Green' motoring opportunities Stobart Group Chief Executive Andrew Tinkler used his visit to Rally Norway to further explore the use of 'green' motoring technology. The FIA, world governing body for motor...
Stobart Group chief investigates 'Green' motoring opportunities
Stobart Group Chief Executive Andrew Tinkler used his visit to Rally Norway to further explore the use of 'green' motoring technology.
The FIA, world governing body for motor sport, is driving forward with a range of new regulations and initiatives to encourage environmental sustainability in the sport. Its Make Cars Green campaign is all about helping to reduce the impact of cars on the environment and Tinkler, head of the multimodal logistics provider, has a dual interest in such issues. In addition to their development in motorsport, which could benefit the Stobart VK M-Sport Ford Rally Team, he is also keen to see them further utilised in Stobart Group's day-to-day business.
Rally Norway, round two of the 2009 WRC, has led the way in promoting environmental initiatives. In addition to having already achieved carbon neutral status, the event has offered all teams the opportunity to offset their own emissions for the entire WRC season and has been selected to join the UN's Climate Neutral Network - an initiative led by the United Nations Environment Programme (UNEP) to promote global action and involvement towards low-carbon economies and societies.
A special 'Green Room' was also set up at this weekend's event, showcasing the very latest cutting-edge motorsport technology and the latest generation of environmentally friendly race-spec car models. The bio-fuel, ethanol and hydrogen powered vehicles on show were joined by a hybrid WRC car equipped with KERS (Kinetic Energy Recovery System) and certainly provided Tinkler with some alternative ideas to reduce costs and emissions for the 1850 strong Stobart truck fleet.
Mark Deans, Ford of Europe Motorsport Director, updated Andrew on the Ford-driven environmental programmes and explained how Ford is fully committed to reducing the environmental footprint of its products. Ford of Europe offers a broad range of highly fuel efficient, low CO2, affordable vehicles with its ECOnetic models delivering either best-in-class or amongst-best-in-class CO2 performance. Both Stobart and Ford are heading efforts to cut vehicle emissions and after the discussion the Stobart boss gained first-hand experience with a test drive through Hamar in an ECOnetic Ford Fiesta.
Stobart Group has been working closely with the UK government on green initiatives within the transport sector, and with this in mind Tinkler visited the Green Room in order to further understand how such technology could be adapted to make the wide range of vehicles in the Stobart Group fleet more environmentally-friendly.
Stobart Group CEO Andrew Tinkler said:
"The FIA World Rally Championship is making great strides towards a greener future, and Rally Norway has done a fantastic job in highlighting the importance of environmental challenges we all face. I was particularly interested in seeing the Green Room at the event, as the advances made in motorsport technology could help Stobart Group's fleet become greener and lead the way with alternative fuels in the UK transport industry in the future. Opportunities like this are a perfect example of the benefits of Stobart Group being involved in the premier level of motorsport, allowing us to maintain a competitive edge over our rivals by widening our global network."