Atkinson, Sordo, Hanninen, Neuville announced as drivers.
December 10, 2013 - Hyundai Motorsport has unveiled its full team line-up at a special launch event in Offenbach today, as the manufacturer gears up for its debut in the 2014 FIA World Rally Championship at Monte Carlo next month.
Hyundai Motorsport has set realistic targets for its debut season with the primary objective of finishing each rally event with two cars. The young team will approach each rally with the goal of accumulating vital knowledge and data in order to strengthen its foundations for subsequent years. Going up against vastly more experienced WRC competitors, the team knows that it has a steep learning curve, but it certainly relishes the challenge and will be aiming to compete for podium places during the season.
The launch event was held at the home of Hyundai Motor Europe in Offenbach, just a short drive from Hyundai Motorsport's facility in Alzenau, where final preparations are taking place for the team's rally debut in just over one month. Over 150 journalists and guests attended the event to see the newly liveried Hyundai i20 WRC and team on display.
The complete line-up for 2014 includes a new title partner, Shell, which will see the team named Hyundai Shell World Rally Team. The multi-year partnership will see Shell Helix-Ultra logos adorn the Hyundai i20 WRC at all WRC events.
"Shell is delighted to be returning to the WRC in 2014 with Hyundai," said Colin Abraham, Shell Vice President Marketing (Fuels and Lubricants). "Shell and Hyundai have worked closely together to deliver a high quality product to customers around the world for more than eight years. We bring a genuine understanding of each other's strengths to this exciting new team as the Hyundai i20 WRC prepares for its first competitive season."
Thierry Neuville made his first public appearance in Hyundai Motorsport colours as the teams lead driver, while Juho Hänninen, who will drive the second i20 WRC at selected events, was also present. It was also announced that both Dani Sordo and Chris Atkinson will partner Thierry Neuville at several events during the season, with Dani Sordo running on Rallye Monte-Carlo and Atkinson confirmed for Rally Australia.
"I am really excited at the prospect of helping Hyundai Motorsport to integrate itself into the tough WRC environment," said Thierry Neuville. "It is an honour to be representing a manufacturer like Hyundai Motor Company but also to have the extra responsibility of leading the team in our first season. I am looking forward to Monte Carlo. I can already feel the professionalism, motivation and passion of this team so although it will be a steep learning curve, I am sure it will be a positive one."
Dani Sordo commented: "I am very happy to be part of this exciting Hyundai WRC project. It might be a young team but there is a high level of experience and professionalism that makes the team a really appealing package. I am looking forward to bringing my years of WRC experience to the team in its debut season and to take part in Rallye Monte-Carlo, the first event." In just over one month's time, Hyundai Motorsport is set to add a new dimension to the FIA World Rally Championship by competing in its debut event of 2014. The company has already shown what can be accomplished in a short space of time with the right mentality and approach. For the Hyundai Shell World Rally Team, January cannot come soon enough.