News of Note * The TV beat goes on for NASCAR Busch Series...Nielsen Media Research reports that 1,522,000 viewers watched the Kroger 300 Presented by Oreo at Kentucky Speedway on June 15. The race was televised by FX. The viewership was...
News of Note
* The TV beat goes on for NASCAR Busch Series...Nielsen Media Research reports that 1,522,000 viewers watched the Kroger 300 Presented by Oreo at Kentucky Speedway on June 15. The race was televised by FX. The viewership was 28% greater than that weekend's CART race, which was televised by CBS. Last Sunday's GNC Live Well 250 at The Milwaukee Mile, televised by FX, was watched by 1,747,000 people, more than doubling ESPN's Saturday night telecast of an Indy Racing League event.
* When the sun goes down...The Stacker2/GNC Live Well 250 is the NASCAR Busch Series' fourth night race of the season. If a driver is more comfortable with the cooler track temperatures and dazzling lights, it might present an advantage. This year, however, it is unclear who is the best"night rider" in the series. The series' previous three night races have been won by Jason Keller (No. 57 Albertsons Ford) at Richmond, Sprague at Nashville and Todd Bodine (No.92 Excedrin Chevrolet) at Kentucky.
* McMurray's car promoting new fundraising project...Williams TravelCenters Racing, sponsor of Jamie McMurray's No. 27 Chevrolet, has combined with the U.S. Postal Service for a special promotion at this week's event at Daytona. The No. 27 will have a patriotic paint scheme featuring the U.S. Postal Service logo on both rear quarter panels. The postal service's new stamp"Heroes of 2001" will be displayed on the car's hood. The"Heroes of 2001" stamp was created to generate funds to help families of emergency personnel killed or permanently disabled in the line of duty, in connection with the Sept. 11, 2001 terrorist attacks. This is the first time the U.S. Postal Service has used a professional stock car in this promotional manner.
* NASCAR Busch Series stars get spotlight...The regular NASCAR Busch Series competitors will find a little more elbow room than they did in February. Only four full-time NASCAR Winston Cup Series drivers (Michael Waltrip, Jimmy Spencer, Stacy Compton and Joe Nemechek) are scheduled to compete in Friday's event compared to the seven NASCAR Winston Cup Series drivers that filled out the field for the season opener.
On the right track
There is a good chance Friday's race will produce a first-time Daytona winner. The entry list has only two drivers who have won NASCAR Busch races at Daytona - LaJoie (1997,' 99 and' 01) and Joe Nemechek (No. 87 Cellular One Chevrolet) (1998).
But there's also one other driver worth watching: Michael Waltrip (No. 99 Aaron's Chevrolet), who won the 2001 Daytona 500, finished second in the 2001 Pepsi 400, and second in this year's season-opening race at Daytona for the NASCAR Busch Series.
What's the word?
"It's Friday night racing, but on a superspeedway. I can't wait." - NASCAR Busch Series points leader Jack Sprague, on the inaugural Stacker2/GNC Live Well 250 at Daytona International Speedway.
From the archives
The NASCAR Busch Series' first race at Daytona (February, 1982) was actually the series' first race overall. Prior to 1982 the series was known as the Late Model Sportsman division. Anheuser-Busch, Inc. became the sponsor of the series in' 82 and consolidated it into a touring series. The tough competition that defines the NASCAR Busch Series was evident 20 years ago. Dale Earnhardt won the inaugural event at Daytona, starting a streak of six different winners in the series' first six races. By the 1982 season's end, 14 different drivers had reached victory lane.