BUSCH: Homestead: PPC Racing adds event sponsor

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DYNO NOBEL EXPLODES ONTO THE NASCAR SCENE WITH PPC RACING MOORESVILLE, N.C.(November 15, 2006)GPg PR -- ppc Racing officials announced today Dyno Nobel and its Florida subsidiary, dnx Drilling, are sponsoring the No. 22, driven by Kenny...

DYNO NOBEL EXPLODES ONTO THE NASCAR SCENE WITH PPC RACING

MOORESVILLE, N.C.(November 15, 2006)GPg PR -- ppc Racing officials announced today Dyno Nobel and its Florida subsidiary, dnx Drilling, are sponsoring the No. 22, driven by Kenny Wallace and the No.10, driven by John Andretti for the Busch Series race at Homestead-Miami Speedway on November 18, 2006.

Dyno Nobel is a leading supplier of commercial explosives and blasting services to the mining, quarrying, seismic, and construction industries and is the market leader in North America. With operations in the United States, Australia, Canada and Mexico, Dyno Nobel specializes in designing and developing practical explosives products and distribution systems while adhering to the highest safety standards. dnx Drilling, a wholly owned subsidiary of Dyno Nobel located in South Florida, supports Dyno Nobel's current activities in the Florida and Bahamas markets.

The Ford 300 Busch Series race will mark Dyno Nobel's first Motorsports venture. Despite being new to the sport, Dyno Nobel executives are excited for the opportunity to team up with a championship team and two very successful drivers.

"This type of sponsorship is something very new to us but we are excited to be part of the rapidly growing NASCAR industry," says George Haws, Area Manager for Dyno Nobel in the Southeast U.S. "We thank ppc Racing for this opportunity to participate in such an intimate way with the racing world. This experience will extend the NASCAR experience to our valued clients as well as support the community where we live and work."

"We're happy to welcome Dyno Nobel and dnx Drilling to the ppc Racing family of sponsors," said Greg Pollex, owner of ppc Racing. "They are new to motorsports, so we are especially honored they selected our team to help further their client appreciation goals."

Dyno Nobel will take over the area in front of the rear tire on the No. 22 with Kenny Wallace and dnx Drilling will fill the rear quarter panel on the No.10 with Rookie-of-the-Year contender, John Andretti. Dyno Nobel will also continue the relationship with ppc Racing by coming on board as an associate sponsor during the 2007 season.

About ppc Racing LLC and Greg Pollex . . .

ppc Racing marks its seventh year of competition in 2006 under ownership from Greg Pollex. His NASCAR Busch and Craftsman Truck Series teams have now amassed 33 wins and more than 150 top-five and 250 top-10 finishes. In its inaugural year, ppc Racing won the 2000 NASCAR Busch Series driver and owner's championship, finishing 1-2 in the standings. Over the years Pollex has hired recognizable and successful drivers: Jeff Green, Jason Keller, Scott Riggs, Kenny Wallace, John Andretti, Michel Jourdain Jr. and Terry Cook. For sponsorship information, contact Andy O'Hara at aohara@ppcracing.com. For more information, please visit www.ppcracing.com.

About Dyno Nobel. . .

Dyno Nobel (ASX -- DXL) is a leading supplier of industrial explosives and blasting services to the mining, quarrying, seismic and construction industries. Dyno Nobel is the market leader in North America, the largest explosives market in the world, as well as the second largest supplier in Australia which is the third largest explosives market in the world. Dyno Nobel traces its roots back to Alfred Nobel, the inventor of the detonator and dynamite, and, since the 1920s, has focused on the commercial development of industrial explosives.

Dyno Nobel employs more than 3,300 people and has 36 manufacturing facilities in Australia, Canada, the U.S. and Mexico. Dyno Nobel has a market capitalisation of approximately AUD2 billion. Dyno Nobel is renowned for its excellent safety performance and as a provider of innovative and practical explosive products and services which, together, deliver groundbreaking performance for its customers.

About Global Performance group LLC . . .

Global Performance group was established in 1995 by current president, Ken Hazlett as a Motorsports Marketing and Communications agency in Atlanta. In 2000, Global Performance group strategically relocated to Mooresville, N.C., the heart of stock car racing and today has grown exponentially into a multi-facetted business entity, with seven distinct business units; Motorsports Consulting, Sponsorship Management, Marketing, Public Relations, Experiential Marketing, Travel, and Manufacturer Broker Services. Global Performance group is a "true" full-service sales, marketing and public relations agency with a business-to-business and consumer focus. For more information please call (704) 660-3467.

-credit: ppc racing

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