Richard Childress began his driving career at Talladega Superspeedway in 1969 and leads team owners for the most all-time victories at the storied Alabama-based race track with 12 wins, including three of the last six NASCAR Sprint Cup Series events.
Bowyer added to the Welcome, N.C.-based organization's total by claiming RCR's 100th Sprint Cup Series win when NASCAR's senior series visited the facility in October 2011.
In 140 starts, RCR has four pole awards, 37 top-five, 59 top-10 finishes and has led 1,804 laps of competition.
Throughout the season's first nine races, RCR's Sprint Cup Series entries have earned one win with Harvick at Richmond International Raceway (April), notched two top-five and eight top-10 finishes and completed 8,913 of 9,170 total laps (97 percent) with drivers Burton, Austin Dillon, Harvick and Menard.
RCR's three full-time Sprint Cup Series drivers are ninth (tie between Menard and Harvick) and 19th (Burton) in the driver championship point standings.
Paul Menard No. 27 CertainTeed/Menards Chevrolet SS Event Preview Fact Sheet
This Week's CertainTeed/Menards Chevrolet ... Paul Menard will pilot chassis No. 406 at Talladega Superspeedway. This No. 27 Chevrolet SS was previously tested this season at Daytona International Speedway in January.
Menard has 13 starts at Talladega Superspeedway. His best start of fifth took place in 2008 and 2011, and best finish of second came in 2008. The Wisconsin native has completed 2,053 of 2,472 laps attempted (83.1 percent) at the 2.66-mile track, leading 28 of them.
Menard's Thoughts on Racing at Talladega Superspeedway: "Going into Talladega (Superspeedway) there is always an unknown factor. We need to make sure we stay out of trouble and bring home the CertainTeed/Menards Chevrolet SS in one piece at the end. With the Gen-6 car it's going to be hard to make moves and passes at Talladega.
We're going to have to be a little more creative with strategy and how we work the race. I'm going to have to be more patient, because you can't just pull out and pass with the new car like you used to be able to do. Our goal this weekend is to continue to complete laps and be consistent. If we can do that and be there at the end, I think we'll be in good shape."
Kevin Harvick No. 29 Budweiser Chevrolet SS Event Preview Fact Sheet
This Week's Budweiser Chevrolet at Talladega Superspeedway ... Kevin Harvick will pilot chassis No. 334 from the Richard Childress Racing NASCAR Sprint Cup Series stable in the Aaron's 499. This is the same Chevrolet that teammate Austin Dillon drove to a 31st-place finish during the Daytona 500 this season.
Since 2001, Harvick has made 24 appearances at the Alabama-based facility. In those 24 starts, the RCR veteran driver has collected one win (April 2006), one pole award (May 2005) six top-five and 10 top-10 finishes. Harvick has led 155 laps at the 2.66-mile track while completing 97.8 percent (4,446 of 4,548) of the laps contested.
What are your thoughts heading into the race at Talladega Superspeedway this weekend? KEVIN HARVICK: "I like restrictor-plate racing, but our luck hasn't been that great lately on that style track. Last season, we thought we were going to have a chance to win coming to the checkers during the second races of the season at Daytona (International Speedway) and Talladega (Superspeedway), but we wound up coming in on a wrecker.
We just haven't gotten the finishes we thought we would at those tracks, even though we've had good runs. We're coming off a win at Richmond (International Raceway), so I'm hoping we can carry that momentum into the race this weekend."
Jeff Burton No. 31 Caterpillar Chevrolet SS Event Preview Fact Sheet
This Week's No. 31 Caterpillar Chevrolet at Talladega Superspeedway ... Jeff Burton will race chassis No. 337 this weekend at Talladega Superspeedway. This is a brand new No. 31 Chevrolet that will see its first on-track action during Friday's NASCAR Sprint Cup Series practice session.
The Aaron's 499 marks Burton's 38th start at the 2.66-mile superspeedway and 665th-career Sprint Cup Series entry. He has earned five top-five and 16 top-10 finishes, along with 153 laps led at the historic track.
Will the race this weekend at Talladega Superspeedway be like the Daytona 500? JEFF BURTON: "It will be interesting to see what is going to happen at Talladega (Superspeedway). The Daytona 500 was very much a single-file race and there is a good chance that drivers will be more aggressive at Talladega.
That was the calmest Daytona 500 I've ever been a part of and I don't anticipate seeing that at Talladega. Eventually, I think drivers will start pushing the issue a little bit more and try to make stuff happen. Single-file racing is boring in the car and boring to watch, so I think drivers will mix it up more this weekend."
What's the main difference in Talladega Superspeedway and Daytona International Speedway? JEFF BURTON: "Talladega (Superspeedway) feels bigger and wider. It feels much longer than just the .16 mile difference that it is from Daytona. The corners are a lot wider.
You don't get quite the sensation leaving the straightaway and going into the corner with the banking. The one oddity is the bottom groove through the tri-oval is a different banking than the rest of the race track. When the track starts to lose grip, I feel like we are going to start seeing some incidents there because of the banking difference."
Richard Childress Racing