Goody's Cool Orange to Sponsor Chad McCumbee and ...
Goody's Cool Orange to Sponsor Chad McCumbee and #45 Dodge as Kyle Petty heads to TNT television booth at Pocono
Goody's Cool Orange Makes Debut in North
Memphis, TN (May 23, 2007) -Goody's(r) Cool Orange, the revolutionary new flavor from Goody's(r) Headache Powders, will be the primary sponsor for driver Chad McCumbee and the #45 Petty Enterprises Dodge at the Pocono 500 Nextel Cup race on June 10 at Pocono Raceway. McCumbee, making his Nextel Cup debut, will fill in for Kyle Petty as he goes to the booth for TNT for the first of five races.
Goody's Cool Orange, the market's first flavored headache powder, provides the same fast pain relief as the original Goody's with a new, fresh orange flavor. As part of a national launch, the special Cool Orange paint scheme at Pocono will mark the first major racing activity for Goody's outside its traditional, Southeastern U.S. market.
"Through 30 years in racing, Goody's continues its status as the favorite pain reliever of race fans and is now reaching even more fans through the launch of our revolutionary new flavor - Cool Orange," said Darren Singer, Vice President of Marketing for Goody's Headache Powders. "Goody's Headache Powder has always been a staple among race fans in the South. With Chad making his Nextel Cup debut in the paint scheme, we hope to introduce race fans in the Northeast to this phenomenal, fast acting headache powder - Goody's Cool Orange."
McCumbee, 22, is in his second season in the NASCAR Craftsman Truck Series after racing in the ARCA-RE/MAX Series where he finished third in a race at Pocono in 2004. He has recently been involved in various testing duties with Petty Enterprises including test sessions at Lowe's Motor Speedway. Off the track, McCumbee starred as Dale Earnhardt Jr. in the ESPN motion picture "3" displaying a natural talent for acting along with his driving skills.
"It's a great opportunity get behind the wheel of the #45 Goody's Cool Orange Dodge for my Nextel Cup debut at Pocono," said McCumbee. "I am honored to drive for Petty Enterprises and represent a sponsor such as Goody's who has been around racing for so many years. I can't wait to get on the track and help spread the word about Goody's Cool Orange."
The Pocono 500 will mark the first of five races that Petty will be in the television booth broadcasting the races on TNT while McCumbee pilots the #45 Goody's Cool Orange Dodge. Petty, along with the entire Petty organization, have been loyal supporters of Goody's since the brand entered the sport in 1977.
"Over the years, Goody's has been like family to the Pettys," said Petty. "We thank them for all that they have done for our organization and for race fans everywhere. The launch of the new Goody's Cool Orange flavor is tremendously exciting and we can't wait to get Chad and the #45 Cool Orange Dodge racing at Pocono."
Goody's Cool Orange is now available in stores nationally. For more information on Goody's Headache Powders and the new Goody's Cool Orange, visit www.goodyspowder.com.
About Goody's Headache Powders
Goody's Headache Powders has been providing fast relief since 1932 when it was formulated by Winston-Salem, NC, pharmacist Martin "Goody" Goodman. Today, it is one of the most popular analgesics in the southeastern United States providing fast and effective temporary relief from minor aches and pains due to headaches, arthritis, colds or flu, muscle strain, backache and menstrual discomfort.
About GlaxoSmithKline Consumer Healthcare
GlaxoSmithKline Consumer Healthcare is one of the world's largest over-the-counter consumer healthcare products companies. Its more than 30 well-known brands include the products Goody's, Nicorette, NicoDerm CQ, Commit, Abreva, Aquafresh, Sensodyne, and Tums, trademarks owned by and/or licensed to GlaxoSmithKline Group of Companies.
GlaxoSmithKline is one of the world's leading research-based pharmaceutical and consumer healthcare companies. GlaxoSmithKline is committed to improving the quality of human life by enabling people to do more, feel better and live longer.