Chevrolet officially unveiled its new SS model that the manufacturer plans to enter into NASCAR Sprint Cup Series competition in 2013 during Champion's Week festivities in Las Vegas on Thursday. According to Chevrolet, the new SS NASCAR entry closely resembles a Chevy SS model that's set to hit showrooms early next year.
“As a passionate race fan, the debut of the SS NASCAR race car is a genuinely exciting moment for me,” GM North America President Mark Reuss said. “With the SS, Chevrolet is delivering a true rear-wheel-drive NASCAR race car that is very closely linked to the performance sedan that will be available for sale, ensuring that our most loyal enthusiasts will have the opportunity to experience the same thrill every day on the open road that our race car drivers enjoy on the track on race day. "
It’s going to be exciting to see these cars on track.
The SS nameplate replaces the Impala that Chevrolet entered in NASCAR competition from 2007 until 2012 and also in the early days of the sport from 1959 to 1964.
“It’s going to be exciting to see the new Chevrolet SS on track, continuing our quest for more product relevance," Director of Chevrolet Racing Mark Kent said. "We have bio fuels, fuel injection and now we have a car that is closely tied to its production counterpart. So, it’s going to be exciting to see these cars on track. We think the fans are really going to enjoy seeing the new car, and we think it is going to be great for the racing. The new car is an example of how the manufacturers working hand-in-hand with NASCAR resulted in a product that we are very proud of. It’s going to be not only product relevant, but also very exciting on the track.”
All three manufacturers that are expected to compete at NASCAR's top level next year -- Chevrolet, Ford and Toyota -- will put newly-redesigned cars on the track in 2013. Both Ford and Toyota have already officially unveiled their new designs. NASCAR is touting the new design Sprint Cup cars as being closer in appearance to their street counterparts.
Although all three manufacturers are presenting new designs, Chevrolet is the only one going with a new nameplate. Ford will stick with the Fusion, while Toyota sticks with the Camry.