Advertising on Motorsport.com

Motorsport.com has a wide range of products and options available tailored to reach your marketing and advertising objectives. In order to know more and get our latest media kit please contact our advertising sales representative:

Lou Giocondo
Vice President of Sales
Motorsport.com, Inc.
1.727.644.5281
lou@motorsport.com

Our profile: global leader, recognized brand

Motorsport.com is the racing community’s premier destination for fresh, compelling and targeted content on motor racing: news, photos, video, live streams and more.

Already a top domain name, we generate more than 2 million visits per month and have 600,000 followers on social media in 180 countries.

Motorsport.com covers every racing series including Formula One, NASCAR, Le Mans, World Endurance Championship, IndyCar, World Rally Championship, MotoGP and more.

Our worldwide network of award-winning editors, writers and photographers are constantly providing new and live content to our website and social media outlets.

Thanks to our cutting-edge technology, we publish more than 1,200 news articles, 12,000 photos and hundreds of videos every month. Among others, our library of 1.7 million racing photos is the largest in the world..

Our audience: passionate, loyal, engaged

Motorsport.com is the destination of choice to connect your brand with a global audience of motorsport fans and professionals who are influential consumers.

Enjoying a higher than average household income, our audience is composed of consumers receptive to a wide array of products and services: automobile, after-market parts, computer/electronics, sporting goods, food/beverage, energy drinks, travelling, financial services and many more.

With the power of our digital distribution platform, we offer you, as a marketer and advertiser, many different options to engage with affluent, educated and global motor racing fans who are passionate and loyal to the brands that support their favorite sport.

Our racing category-based structure allows our advertising partners to enjoy unparalleled targeting based on racing series. Combined with traditional targeting offered by our advertising platform (Doubleclick for Publishers) and IAB-standard advertising units and policies, our advertising partners can connect to the audience that they want.

Monthly visitors and site statistics
Unique visits 2 million
Unique visitors 900,000
Page views 6 million
Gender
Male 88%
Female 12%
Age range
0-17 9%
18-34 36%
35-49 32%
50+ 23%
Median age 34
Education
College graduate or higher 36%
Attended college 70%
Household income
$50k and over 78%
$75k and over 57%
$100k and over 42%
Median HHI $86k
Social media
Total fans and followers 600,000

Our advertising options: Maximum ROI ads

We offer a wide array of IAB-standard and customized ad formats, all designed to drive your brand equity. Those ads can be rich-media and targeted (including geo-targeted) using DFP and racing series. We serve more than 15 million ad impressions per month.

Universal ads (IAB)Size 
Leaderboards 728x90
Medium rectangles 300x250
Wide skyscrapers 160x600
Rising stars (IAB)Size
Super leaderboards 970x90
Half page 300x600
Billboard 970x250
Expandable ads (IAB)Size
Pushdown 970x90 to
970x415
Video adsDuration
Pre-roll 15 seconds
Pre-roll 30 seconds
Custom displaySize
Skins 1500x900
Interstitials 900x500

More options and special offers: flexible ad programs

In addition to ROS based campaigns, Motorsport.com also propose many special offers and options, volume discounts and more customizable programs.

Motorsport.com also offers a wide range of editorial options customized for you and your marketing objectives. We can also create the content.

Additional opportunities

  • Racing category sponsorship
  • Home pages takeover
  • Sponsored features
  • Sponsored content
  • Sponsored contest
  • Exclusive partner program
  • Social media
  • Email newsletter sponsorship
  • And much more

Contact info

In order to know more and get our latest media kit please contact our Vice President of Sales:

Lou Giocondo
Vice President of Sales
Motorsport.com, Inc.
1.727.644.5281
lou@motorsport.com