BRANDED ISSUES STATEMENT ON COMPANYS RELEASE FROM SARAH FISHER CONTRACT
BRANDed founder and Chief Executive Officer, Klint Briney, has released the following statement in response notification that his company, BRANDed, was released from it's contract with Sarah Fisher Tuesday.
"Beginning my career with a budding professional athlete nearly a decade ago allowed me to leave Sarah Fisher as a recognized brand name," said Briney. "I was able to exponentially build the brand through endorsement deals and a plethora of national media placements and am pleased to have equipped her with the tools to continue on her journey. For everything I built for her from the Hillary Clinton visit, the national promotion with Susan G. Komen for the Cure and lastly our joint effort in producing our book, I'm pleased with everything I was able to accomplish for her as a staff of one. I leave Sarah with our upcoming features in Glamour and Consumers Digest magazines, which BRANDed was able to secure for her as our last working venture together. I wish her well as she embarks on the twilight of her career."
Since resigning his full-time position with Sarah Fisher in January, Briney launched BRANDed, to specialize in providing marketing and brand management for athletes, celebrities and other professionals, assisting with landing endorsement deals, contract negotiations, public relations, brand marketing strategy and commercial branding opportunities for it's clients.
BRANDed's client roster includes 2006 Firestone Indy Lights Points Champion Jay Howard, who Briney began working with in late 2009 when he landed Howard the lead in a four-week driving challenge promotion in conjunction with American Family Insurance on MTV during it's flagship primetime program, Real World Road Rules Challenge: The Ruins. The British driver is competing on the professional level in the IZOD IndyCar Series this year in the No. 66 Service Central machine and returns to the cockpit this weekend at Texas Motor Speedway.
BRANDed's youngest client is 15-year-old USF2000 National Championship driver Zach Veach, who competes for the winningest team in open-wheel racing, Andretti Autosport: the team helmed by racing legend Michael Andretti. Just last month, Veach joined Oprah Winfrey's "No Phone Zone" campaign in an effort to obtain the signatures of Indianapolis 500 drivers in support of Winfrey's initiative. The rising American star is set to release a book on his 16th birthday about things teens should know before turning 16, while also releasing an iPhone and Droid application to help fight distractive driving; for which the young driver assisted in passing a bill in the state of Ohio.
Joining BRANDed just last week is the highest-ranking female on pavement in USAC Ford Focus Midgets in the Midwest, 20-year-old Shannon McIntosh. McIntosh is nationally recognized as the next up-and-coming motorsports female personality since the likes of Danica Patrick. The 5'1 110-pound athlete joins BRANDed for exclusive global representation and management with the opportunity to give motorsports a facelift. McIntosh brings a fresh tenacity to BRANDed after she amassed over 100 combined victories in her 15 years of racing. Her feature in May 2010's Indianapolis Woman magazine in the thick of other accomplished women in her field positions her to be the most marketable and talented female professional race car driver to ever enter motorsports.
BRANDed clients benefit from previous successful placements on, The Daily Show with Jon Stewart, The Today Show, Good Morning America, Oprah Radio's The Gayle King Show, The Price is Right, EXTRA, Wake up with Al Roker and Fast Company, to name a few. In addition, BRANDed CEO has also assisted in landing endorsement deals including, TAG Heuer watches and lenses, Dollar General, AAA Hoosier Insurance and TBC Retail Group.
-source: branded management