FONTANA, Calif., Wednesday, Sept. 18, 2002 -- The 2003 Indy Racing League event at California Speedway will be named the Toyota Indy 400, speedway and Toyota officials announced Sept. 18. Bill Miller, president of California Speedway, and Les ...
FONTANA, Calif., Wednesday, Sept. 18, 2002 -- The 2003 Indy Racing League event at California Speedway will be named the Toyota Indy 400, speedway and Toyota officials announced Sept. 18.
Bill Miller, president of California Speedway, and Les Unger, national motorsports manager for Toyota Motor Sales USA, announced a multiyear sponsorship agreement between the speedway and Toyota beginning with the 2003 Indy Racing League weekend, Sept. 19-21.
The Toyota Indy 400 will be the second IRL race at the 2-mile superspeedway. Sam Hornish Jr., who won his second consecutive Indy Racing League championship Sept. 15, won the inaugural event at California Speedway by .0281 seconds over Jaques Lazier on March 24. The California Speedway result was one of eight races with a finishing margin of less than one second during the 2002 15-race IRL schedule, including five races decided by less than one-tenth of a second.
Toyota's agreement with the speedway continues a six-year relationship between the auto manufacturer and California Speedway.
"Since day one of California Speedway, Toyota has been an integral part of our growth and development," Miller said. "Toyota brings an aggressive marketing and advertising campaign to our events, and the Southern California Toyota Dealers have been tremendous partners in support of the events at California Speedway. We look forward to these elements continuing with our Indy Racing League event in 2003."
As part of the agreement, Toyota, which will become an engine supplier in the IRL beginning in 2003, will serve as the official car and truck for the Indy Racing League event at California Speedway.
"Event sponsorship like the Toyota Indy 400 is a tremendous platform for Toyota dealers to market our products and our overall involvement in the Indy Racing League beginning in 2003," Unger said. "We look forward to our continued involvement with California Speedway in 2003 as we work hand in hand to maximize the exposure of this exciting event to the fans."
For ticket and event information, call 1-800-944-RACE (7223) or log on to www.californiaspeedway.com. Additional information on Toyota is available at www.toyota.com.