BRIAN ROEMER JOINS RAHAL LETTERMAN RACING
HILLIARD, Ohio - Rahal Letterman Racing (RLR) announced today the hiring of Brian Roemer as Vice President of Sales and Marketing. Roemer has spent the last six years as the Director of Marketing for Michigan based Sports Management Network, Inc. He brings extensive motorsports experience to RLR in sponsorship development, acquisition and implementation, endorsements and event planning.
He has worked with a wide array of sponsors, teams and drivers during his tenure at Sports Management Network, Inc. including 2006 Indy 500 winner Sam Hornish Jr. and three generations of the Andretti family Mario, Michael and Marco. Prior to joining SMN, Roemer served as Michael Andretti's personal manager.
Roemer will be charged with leading the team's marketing department and primarily in generating additional sponsorship for Rahal Letterman Racing's IndyCar Series program and any additional motorsports programs the team may undertake in the future.
"I am very pleased Brian has chosen to join us at Rahal Letterman Racing," said Bobby Rahal. "Brian is one of the outstanding young executives in sports marketing and he brings a wealth of knowledge, enthusiasm and commitment to take RLR to greater heights. I know Brian will bring tremendous value to our company and its current and future clients."
"The opportunity to join Rahal Letterman Racing and to help the team move into the next phase of its history is an outstanding opportunity personally and professionally," said Roemer. "Bobby and Dave have created an environment where the team's partners can design a marketing initiative that meets their individual corporate needs. That on-going flexibility and accommodation have been a cornerstone of the strong business relationships that have been built by this organization."
Roemer will join Rahal Letterman Racing at the end of June.
Rahal Letterman Racing, based in Hilliard, Ohio and co-owned by three-time IndyCar Champion and 1986 Indianapolis 500 winner Bobby Rahal and CBS LATE SHOW host David Letterman, has been competing for more than a decade compiling 19 victories, 28 poles and one series championship (Bobby Rahal in 1992 in CART) and an Indianapolis 500 championship (Buddy Rice in 2004). In 2006 Rahal Letterman Racing will campaign three cars in the Indy Racing League's IndyCar Series. Buddy Rice and 2005 Indianapolis and IRL IndyCar Series Rookie of the Year Danica Patrick team with rookie driver Jeff Simmons as the pilots of the Honda powered Dallara cars with primary sponsorship by Argent Mortgage Company and Ethanol.