IRL: 310 Racing ads sponsor

Adam's Mark Hotels & Resorts to sponsor African-American driver, George Mack, at Indianapolis 500. INDIANAPOLIS, May 24, 2002 -- Adam's Mark Hotels & Resorts will hit the Indianapolis Motor Speedway this weekend as a new sponsor...

Adam's Mark Hotels & Resorts to sponsor African-American driver, George Mack, at Indianapolis 500.

INDIANAPOLIS, May 24, 2002 -- Adam's Mark Hotels & Resorts will hit the Indianapolis Motor Speedway this weekend as a new sponsor of George Mack, the second African-American driver to ever qualify for the Indianapolis 500.

Mack is considered to be one of the top 50 drivers in kart racing history and is the first African-American to win three Grand National events. A former California state champion, he won more than 200 races and set track records at the Willow Springs and Santa Maria tracks in southern California.

"We're very excited to team up with one of the most exciting, up and coming drivers in open wheel racing," said Kevin Gallagher, general manager of the Adam's Mark Indianapolis-Downtown hotel. The sponsorship of Mack and his minority-owned 310 Racing Team is the first Indy Racing League involvement for the upscale hotel chain, which has also been a past supporter of NASCAR racing.

"We really appreciate the hospitality we have received at Adam's Mark and thank them for supporting our efforts," said Marc Laidler, owner of the 310 Racing Team. "We're thrilled to have them a part of the team that makes the #31 310 Racing

G-Force/Chevrolet/Firestone machine GO!"

The George Mack sponsorship reflects an ongoing commitment by Adam's Mark to support minority initiatives. The hotel company also has partnerships with the National Coalition of Black Meeting Planners, the National Society of Minorities in Hospitality and the International Association of Hispanic Meeting Professionals, among others.

Adam's Mark Hotels & Resorts is one of the largest privately owned and operated companies in the hospitality industry. The St. Louis based chain consists of 24 hotels in 14 states offering more than 13,500 guest rooms and 1.3 million square feet of meeting space.

-310r-

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Series IndyCar
Drivers George Mack