IMSA expanding calendar with increase of two Continental Tire Challenge events.
DAYTONA BEACH, Florida. – Expanding the sports car calendar to encompass more road racing circuits and serve more fans throughout the United States, the International Motor Sports Association (IMSA) today announced a 12-event schedule for its premier development series, the production-based Continental Tire SportsCar Challenge.
The Continental Tire Challenge will join the TUDOR Championship at 10 events in 2014. It will also be featured at two other events – Lime Rock Park on May 24 and Kansas Speedway on June 7.
New to the series’ schedule in 2014 is an event at Sebring International Raceway on March 14. The Continental Tire Challenge will return to Canadian Tire Motorsport Park for the first time since 2008 on July 12, and to Virginia International Raceway after a two-year absence on Aug. 23.
Mazda Raceway Laguna Seca (May 3), Watkins Glen International (June 28), Indianapolis Motor Speedway (July 25), Road America (Aug. 9), Circuit of The Americas (Sept. 20) and Road Atlanta (Oct. 3), join Daytona, Lime Rock and Kansas as venues that hosted the series in 2013.
“The Continental Tire SportsCar Challenge delivers some of the best GT racing you can find anywhere, any season,” said IMSA CEO Ed Bennett. “Combined with IMSA’s other development series, we are able to expand our scope, in some cases providing circuits and fans outstanding competition at special events. On other weekends, the Continental Tire Challenge serves as a premium complement to the TUDOR United SportsCar Championship.”
Official preseason test sessions for the Continental Tire Challenge will be held at Daytona International Speedway as part of the annual Roar Before the Rolex 24 on Jan. 3-5.
In addition to unveiling the 2014 schedule, IMSA also introduced a new logo for the long-running series. The logo incorporates new branding from Continental Tire and the addition of the IMSA logo in recognition of the new organization assuming sanctioning for the series.
“The new, modernized Continental Tire SportsCar Challenge logo brings an exciting fresh look to this tremendous series,” said IMSA Vice President, Marketing, David Pettit. “We placed considerable focus on updating the identity of the Continental Tire Challenge and believe we have something that is attractive and fits well within the brand guidelines we’ve established for all IMSA-sanctioned series.”
The Continental Tire SportsCar Challenge is a door-to-door showcase for the latest in international and American-made high performance sports cars, coupes and sedans straight from the dealer showroom floor, with major modifications permitted only in the areas of safety and competition. The Continental Tire Challenge consists of two classes – Grand Sport (GS) and the smaller Street Tuner (ST) class. All classes run on Continental Tires, with large fields the norm.