Series contingency sponsor news 2010-01-16

GRAND-AM ROAD RACING EXTENDS RELATIONSHIP WITH XTRAC THROUGH 2012 SEASON DAYTONA BEACH, Fla. (Jan. 26, 2010) - Recognizing the success of its participation in the GRAND-AM Rolex Sports Car Series presented by Crown Royal Cask No. 16 both on...

GRAND-AM ROAD RACING EXTENDS RELATIONSHIP WITH XTRAC THROUGH 2012 SEASON

DAYTONA BEACH, Fla. (Jan. 26, 2010) - Recognizing the success of its participation in the GRAND-AM Rolex Sports Car Series presented by Crown Royal Cask No. 16 both on and off the track, Xtrac has agreed to extend its relationship with GRAND-AM through the 2012 season. The sponsorship is active in both the Daytona Prototype and GT classes, which will be back in action this Saturday and Sunday as the 2010 Rolex Sports Car Series season takes the green flag with the 48th Rolex 24 At Daytona.

The contingency structure provides rewards in every round of Rolex Sports Car Series competition, going to both the winning Xtrac-equipped Daytona Prototype and GT-class machines, as well as to the Xtrac entries that finish fourth.

"Xtrac is very pleased to be furthering our relationship with the GRAND-AM Rolex Sports Car Series, by providing the top teams with the highest quality, yet affordable transmissions and driveline components," said Andrew Heard, Vice President, Xtrac, Inc.

With the belief that competition is the engine that drives its business forward, Xtrac has a proven record of performance and reliability on racetracks across the nation and in some of the sports biggest events, including the Rolex 24 At Daytona.

"We are very pleased to extend this relationship with Xtrac, as they are a key component for so many of our teams' winning efforts," said Kevin Hindson, GRAND-AM Vice President, Marketing and Communications. "GRAND-AM is motivated to continue to grow the paddock with suppliers and partners that not only deliver on the track, but also bring the support services that our racers require to be successful. We are pleased to see that Xtrac values its involvement with the series, and we are looking forward to the future with them."

The contingency program is just one of over 20 such sponsorships in place for GRAND-AM drivers and teams to take advantage of, with the family of GRAND-AM marketing partnerships that continues to grow in both the Rolex Sports Car Series and the Continental Tire Sports Car Challenge.

-source: grand-am

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Series Grand-Am