Valvoline Cup names presenting sponsor

Campbell Hausfeld named presenting sponsor of 2002 Valvoline Cup. HARRISON, OH (May 13, 2002) Campbell Hausfeld, a leading manufacturer of powered equipment and tools, has shown their support for grassroots racing by becoming presenting sponsor...

Campbell Hausfeld named presenting sponsor of 2002 Valvoline Cup.

HARRISON, OH (May 13, 2002) Campbell Hausfeld, a leading manufacturer of powered equipment and tools, has shown their support for grassroots racing by becoming presenting sponsor of the inaugural Valvoline Cup national points championship for race drivers. Grassroots racing's national championship will now be known as The Valvoline Cup, presented by Campbell Hausfeld.

Campbell Hausfeld's announcement underscores the importance and strength of grassroots racing in the United States. By teaming with Valvoline at more than 200 promotions held at America's short tracks, Campbell Hausfeld will showcase their line-up of air compressors, air tools, air nailers, painting systems, pressure washers, and welders. One lucky fan will walk away with a Campbell Hausfeld 250 PSI mini air compressor at each Valvoline Cup promotion. At the end of the racing season, top Valvoline Cup drivers will be awarded Campbell Hausfeld products.

"Campbell Hausfeld is proud to be associated with Valvoline and The Valvoline Cup," says Gary Heeman, president of Campbell Hausfeld. "Both of our brands represent high quality products used by grassroots racers."

Since it's landmark announcement nearly five months ago at the 2001 Performance Racing Industry (PRI) trade show in Indianapolis, Indiana, the Valvoline Cup has gained a great deal of momentum within the racing community. Signs of strength aren't limited to the thousands of grassroots racers that have registered to compete in one of the 32 classes of cars that comprise the inaugural championship, but are further demonstrated through the support of top racing sanctioning groups that include IMCA, SCCA, and USAC, as well as the more than 200 tracks that are hosting a Valvoline Night promotion.

"Campbell Hausfeld shares our vision of celebrating and communicating with weekend racers," said Mikel Hartman, manager of sports marketing for Valvoline. "The participation of Campbell Hausfeld -- and of future Valvoline Cup partners -- will bring added value for racers who participate in the program."

The Valvoline Cup is only the latest evidence of Valvoline's support of grassroots racers. Valvoline is a contingency sponsor in NHRA drag racing and for the past six years has been the No. 1 choice of motor oil by NHRA sportsmen-class racers at NHRA pro events. For the past 17 years, Valvoline has sponsored the national championships for the Sports Car Club of America, The SCCA Valvoline Runoffs®. Valvoline has shown its support on all levels of motorsports during 2002, named as the official motor oil of Daytona International Speedway, the Daytona 500 and of the United States Auto Club (USAC).

Drivers and others interested in the Valvoline Cup can call 1-877-302-0290, e-mail customercare@valvolinecup.com or visit http://www.valvolinecup.com for more information and to register.

-vc-

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Series General
Tags GRASSROOTS