Team Lotus is aiming to climb the Formula One grid, but Mike Gascoyne has admitted mixed feelings at the thought of vanquishing the next target.
Asked by The Sun to name Lotus' likely next scalp, he nominated the famous British marque Williams; winner of 16 world championships but not a single race since 2004.
In 2011, the Grove based team has fallen to a slump not suffered by Williams since 1979, ignominiously joining Virgin and HRT as non-points scorers after three races.
But we're Team Lotus now and if we're racing Williams then that's good for us
"Unfortunately, (the next target is) probably Williams.
"I say unfortunately because it's a great team and a great name, and you'd like to see them nearer the front," said Lotus' technical chief Gascoyne.
"So maybe I'm a bit of an old git and there's a bit of nostalgia there. But we're Team Lotus now and if we're racing Williams then that's good for us."