Ferrari sponsor cancels 'Wrooom' event

2,550 views

"The costs of the event are no longer sustainable," said Philip Morris vice president Maurizio Arrivabene.

Aug.1 (GMM) Ferrari's annual pre-season event on the slopes of Italian ski resort Madonna di Campiglio will take place no more.

Corriere dello Sport newspaper reports that the main sponsor of F1 and MotoGP teams Ferrari and Ducati, Philip Morris, has cancelled the 2014 edition of 'Wrooom' for financial reasons.

The newspaper said the media event has been running every January for 23 years.

"The costs of the event are no longer sustainable," said Philip Morris vice president Maurizio Arrivabene.

Write a comment
Show comments
About this article
Series F1
Article type Breaking news
Tags ducati, ferrari

User photos

Evan_DeCiren
F1

Evan_DeCiren

28 photos
colfox72
F1

colfox72

1 photos
EuroRacer
F1

EuroRacer

44 photos
gillfoto
F1

gillfoto

1 photos
akazoinho
F1

akazoinho

4 photos
Tim Holmes
F1

Tim Holmes

25 photos
jimmykwoods
F1

jimmykwoods

2 photos
nickmossdesign
F1

nickmossdesign

1 photos
Upload photo