F1 chiefs approve 'Driver of the Day' award

Formula 1 chiefs have approved plans for fans to vote for a 'Driver of the Day' award at each race, as Motorsport.com exclusively revealed last month.

As part of a drive to increase engagement with spectators, F1 teams had considered a number of ideas to get fans more involved with the show on Sunday afternoons.

Although some concepts like a Pit Stop trophy, or 'Overtake of the Race' have not gathered enough support, a 'Driver of the Day' Award is going to go forward.

A statement from the FIA said: "The F1 Commission agreed to the introduction of a Driver of the Day award, to be implemented by the Commercial Rights Holder in conjunction with Formula 1 broadcasters, with the intention of driving greater fan engagement.

"Viewers will be encouraged to vote online for their "Driver of the Day" throughout a grand prix, with the winner to be announced as part of the race broadcast immediately following the conclusion of the race, when the driver will be presented with their prize."

In the early 1970's, Marlboro backed the Prix Rouge et Blanc Jo Siffert Award for the drive of the day. Although it wasn't formally sanctioned by the governing body, it was highly regarded.

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Series Formula 1
Article type Breaking news