Exact Holding N.V. (Exact) announces it has signed a two-year sponsorship agreement with Spyker Formula 1 Team. In addition, both Spyker Cars N.V. (Spyker) and the Spyker F1 team will be empowered by Exact`s business software solutions.
Spyker chose Exact`s flagship solutions, Exact Globe and Exact e-Synergy with a special focus on manufacturing and customer relationship management (CRM) aspects, for both the Formula 1 Team and Spyker Cars N.V.
Colin Kolles, Managing Director Spyker F1 Team Ltd: "One of my great principles since arriving at Silverstone nearly two years ago was to promote efficiency within the Formula 1 business. The way Exact`s solutions empower Spyker in this area will be a huge step forward in increased productivity and substantial cost savings. These are vital areas where a dynamic small team like Spyker can really score."
Michiel Mol, Director of Spyker F1 Limited : "This is a great start to our first full year as Spyker F1 Team - a partnership with a global company emphasising the message of efficiency and communication, both essential tools in the success of any modern business. It`s an exciting time for Spyker as we strive to make our mark in competition against our well-established and massive multinational competitors."
Clemens Riedl, Marketing Director of Exact Holding NV: "Of course, the Dutch heritage of both companies played an important role for us. But most important is that, like Spyker, Exact is driven by the passion in what we do - empowering businesses. As a global player, F1 is the perfect platform to boost Exact`s brand awareness based on this exciting partnership."
The sponsorship between Exact Software and the Spyker F1 Team was facilitated by Gr8industries.com, brand and marketing agency in the Benelux and China regions.