Tire suppliers return to Formula Drift for 2014.
Formula DRIFT has announced the return of all 4 Major Tire Partners; Achilles, Falken, Hankook and Nitto and returning Tire Suppliers; Kenda, Maxxis and Yokohama. In addition, GT Radial signs on as a new Tire Supplier for the 2014 season.
Formula DRIFT continues to be the proving grounds for tire manufacturers. The extreme conditions created through competitive drifting pushes the limits of the drivers, cars and the tires creating the ultimate performance test for the brands. Current returning tire partners include: Falken Tire (11th season), Hankook Tire (current tire manufacturer champion, 8th season), Nitto Tire (9th season), Achilles (3rd season), Yokohama (3rd season), Maxxis Tire (3rd season) and Kenda (5th season).
GT Radial will enter the Series with their Champiro SX2 tire, developed for driving enthusiasts who want higher levels of traction, response and driving control in dry and wet conditions. Driving for GT Radial will be back-to-back feeder series champion, Tyler Wolfson.
“As the premier North American professional drifting competition with a very large and growing fan base, Formula DRIFT is an ideal platform for demonstrating the technology and performance of the GT Radial brand to North American drivers, “ said Armand Allaire, vice president of marketing for Giti Tire USA, which markets and sells GT Radial tires in North America.