CENTENNIAL, Colo. (December 6, 2001) -- The Sports Car Club of America, Inc. has promoted Eric Prill to Director of Communications, expanding his role from the position of Director of Public Relations he has held with subsidiary SCCA Pro Racing® Ltd.
The new position will not only oversee the Public Relations department within SCCA Pro Racing, but also will be responsible for information technology projects for the entire SCCA parent company, such as the re-vamp of the organization's websites and utilization of network and database services to streamline the membership, licensing and participant records of the club's 62,000-plus members.
"Eric's extensive understanding of the SCCA and his technology background will enable the SCCA to finally utilize today's technology to improve our organization and position us as the leader in motorsports," said Steve Johnson, President and CEO of SCCA, Inc. "Our focus in this area will enable us to improve our customer service to our members as well as our business partners. I can't think of a more important initiative as we are in the process of change and extensive growth in all areas of our business."
"This is an exciting challenge to undertake, and something that will continue to grow and strengthen this organization, which has been an important part of my entire life," said Prill, a 16-year SCCA member with roots dating back to early his childhood. "These initiatives will not happen overnight, but look for a marked improvement in SCCA online over the next six months and in the ease of licensing and membership in the next year."
Prill, 28, joined the SCCA Pro Racing staff in December 1996, and has overseen the public and media relations' tasks for the Speedvision World Challenge (2000-2001), USRRC (1998-1999) and U.S. F2000 National Championship (1997-2000). A graduate of Miami University (Oxford, Ohio), Prill served as strategist and tire specialist for a Championship-winning endurance GT team prior to his SCCA tenure, and is an accomplished SCCA Club Racing driver with his Lotus Super Seven.
Prill will immediately begin work on the website project, while still assisting with the preparation of 2002 Speedvision World Challenge media materials. In April 2002, Prill will assume the new position full-time, with SCCA Pro Racing PR Manager Kelby Krauss becoming the point for World Challenge and SCCA Pro Racing public relations.