NASCAR Hires Former NYC 2012 Communications Manager to Manage East Regional Media Outreach
Lazaro "Laz" Benitez to be based in NASCAR's New York City office
DAYTONA BEACH, Fla. (Aug. 31, 2005) -- The National Association for Stock Car Auto Racing (NASCAR) announced today the hiring of Lazaro "Laz" Benitez Manager of East Regional Media Outreach. Benitez will be based in NASCAR's New York City office and will be responsible for communications planning and managing all media outreach efforts to raise awareness about NASCAR in the Northeast.
"Laz is another strong addition to our team," said NASCAR Vice President of Corporate Communications Jim Hunter. "He gives NASCAR a fulltime presence in the nation's largest media market who will work closely with sports media, the tracks, sponsors and partners across the Northeast."
Prior to his position with NASCAR, Benitez was a manager in the communications and marketing department at NYC2012, the committee that led New York City's bid to host the Olympic and Paralympic Games in 2012.
A lifelong New Yorker, Lazaro received a B.A. from Bernard M. Baruch College in Manhattan and is a volunteer with the Inner-City Scholarship Fund, where he speaks to area high school students about career-related issues, ranging from resume guidance to overall interview presentation.