NAPA Extends World of Outlaws Sponsorship

NAPA Extends World of Outlaws Sponsorship By Richard Day ATLANTA, GA (February 25) -- NAPA AUTO PARTS will continue as the Pennzoil World of Outlaws Series' Official Auto Parts Store and heat race sponsor in 2000, NAPA President Steve ...

NAPA Extends World of Outlaws Sponsorship By Richard Day

ATLANTA, GA (February 25) -- NAPA AUTO PARTS will continue as the Pennzoil World of Outlaws Series' Official Auto Parts Store and heat race sponsor in 2000, NAPA President Steve Handschuh announced Friday. "NAPA is pleased to be the Official Auto Parts Store of the Pennzoil World of Outlaws Series," Handschuh said. "The Pennzoil World of Outlaws Series has developed into one of the strongest racing series in the United States in terms of exposure and racing excitement. This is a natural fit to our more than 6,000 NAPA AUTO PARTS stores across the nation and and conforms to our motorsports lineup. We are truly excited about the 2000 season." Pennzoil World of Outlaws Series heat races are known as NAPA AUTO PARTS Heat Races and each car racing with the series is required to carry the familiar blue and gold NAPA decal on its top wing. "NAPA AUTO PARTS is very proud to continue our relationship with the Pennzoil World of Outlaw Series as the Official Auto Parts Store for the year 2000," NAPA's Director of Events and Sponsorships Mike Rearden said. "We were very pleased with the exposure gained from our association with the series in 1999 and are even more excited about the opportunities for this year with the new markets and expanded TV coverage from TNN. The Pennzoil World of Outlaw Series continues to be a hot property and provides NAPA with a tremendous marketing tool at the grass roots level." NAPA is the world's leading source of automotive parts, tools and service. NAPA comprises more than 6,000 NAPA AUTO PARTS stores and almost 10,000 affiliated NAPA AutoCare repair facilities throughout North America. "We're thrilled to have NAPA continue its relationship with us," World of Outlaws President Ted Johnson said. "We look forward to a long, successful relationship with this fine company." In addition to being America's first choice for automotive parts and accessories, NAPA is also a leading supplier of specialty parts and equipment for collision repair, heavy duty truck and industrial markets. NAPA tools and equipment set the industry standard for value and quality. WoO

Be part of something big

Write a comment
Show comments
About this article
Series Automotive , World of Outlaws