Liqui Moly signs sponsor package with Jordan Formula One

Liqui Moly Agrees Jordan Sponsorship Liqui Moly has agreed a two-year sponsorship of DHL Jordan Honda, commencing at this weekend's second round of the 2002 Formula One World Championship in Malaysia. Based in Ulm, Germany, Liqui Moly is a ...

Liqui Moly Agrees Jordan Sponsorship

Liqui Moly has agreed a two-year sponsorship of DHL Jordan Honda, commencing at this weekend's second round of the 2002 Formula One World Championship in Malaysia. Based in Ulm, Germany, Liqui Moly is a leading manufacturer of motor oil, greases, fuel and oil additives, and car care products. This announcement brings Liqui Moly back to Formula One after a 9-year absence, the company having enjoyed a tradition of motorsport sponsorship, including Formula One, sports car racing, touring cars and motorcycle racing, throughout its 45 year history.

Peter Baumann, Marketing Director of Liqui Moly commented: "We are very happy to be back in Formula One and to have found a partner like the Jordan team. I believe this activity will be good for our business, increasing brand awareness and enhancing our image globally."

Eddie Jordan, Chief Executive of Jordan Grand Prix said: "It's very satisfying to attract new sponsorship from a reputable brand such as Liqui Moly and we look forward to working with them. I am delighted they chose to return to Formula One with us and I hope we achieve a successful partnership both on and off the track."

Liqui Moly's branding will appear on the Jordan Honda EJ12s and the sponsorship includes the provision of a range of products which the team will use during the season.

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About this article
Series Automotive , Formula 1
Drivers Eddie Jordan