Bloomfield Hills, MI, January 5, 2001 - G-2 Communications, Inc., of Bloomfield Hills, Mich. has assigned a team of six experienced PR professionals to work on its General Motors motorsports account. G-2 is the Communications agency of record for...
Bloomfield Hills, MI, January 5, 2001 - G-2 Communications, Inc., of Bloomfield Hills, Mich. has assigned a team of six experienced PR professionals to work on its General Motors motorsports account. G-2 is the Communications agency of record for all General Motors motorsport and heritage activities and this team will be responsible for the PR activities, including all at-track representation, in association with GM's involvement in North American and International race series.
The team members and its responsibilities are:
* Rick Voegelin, covering the Indy Racing League (IRL) for Oldsmobile
* Wally Reese, covering the American Le Mans Series (ALMS) for Chevrolet Corvette & Cadillac
* Judy Stropus, covering the NASCAR Craftsman Truck Series for Chevrolet Silverado
* Nancy Wager, covering NASCAR Winston Cup Series for Chevrolet Monte Carlo
* Al Larsen, covering NASCAR Winston Cup Series for Pontiac Grand Prix
* Jeff Romack, covering the National Hot Rod Association (NHRA) for Pontiac, GMC & Chevrolet
"Since consolidating all of GM's motorsports and heritage communications accounts at G-2, we have made significant strides in planning and efficient execution of our PR actions," said Scot Keller, Staff Director, Corporate Brand Communications, GM Communications. "This team of seasoned professionals is a great addition to the skilled G-2 team."
Rick Voegelin, of Aptos, Calif., has been a motorsports journalist and public relations professional throughout his career. An award-winning writer, he has authored more than 1,000 articles and books on racing and high performance engines, including the Chevrolet Power manual, Engine Blueprinting, and the IRL Aurora V8 Handbook. An avid motorsports enthusiast, Voegelin competed in NHRA drag racing, winning two NHRA Pacific Division championships as a car owner and finishing as runner-up in the NHRA Modified Eliminator world championship in 1978.
Wally Reese, of Littleton, Colorado, has been involved in almost every phase of the sport/business of racing during his lifetime. During his early years, Reese raced in several classes of SCCA amateur road races, and officiated SCCA Pro Racing events as Chief Steward. He began his association with GM in 1987- representing Chevrolet Public Relations in the CART Indy Car series.
Judy Stropus, of Ridgefield, Connecticut, has been involved in motorsports since the late Sixties, as a columnist/writer, PR expert, professional timer and scorer and race car driver. She has represented Chevrolet for as long as the Chevy Camaro has been in the marketplace, beginning when author/writer Karl Ludvigsen asked her assistance on the Chevrolet automotive account in New York City. In the Seventies, after retaining the Chevrolet account for her fledgling PR company, she was asked by Chevrolet to represent the company in motorsports. Since then she has represented Chevy brands in IMSA GT, SCCA Trans-Am and NHRA Drag Racing competition.
Nancy Wager, of Palm Harbor, Florida, began her career in motorsports promotions by covering an AMA Supercross race at the big "A" in Anaheim, California, and she has been involved with marketing, media relations, and event promotions ever since. Her diverse background includes NHRA Drag Racing, Off-Shore Powerboats, Grand Prix, Desert, and Stadium Off-Road Racing. Her tenure with Chevrolet has focused on the Silverado, S-10 Pick-up, and Monte Carlo brands in the Championship Off Road Racing (CORR) Series, the Pikes Peak International Hill Climb, SCORE Desert Racing, and the NASCAR Busch Series.
Al Larsen, of Mooresville, NC, is beginning his 2nd season with GM. Larsen has 10 years experience in motorsports marketing and public relations, the last four being in the NASCAR Winston Cup series. In 1999, he became a manufacturers representative for Pontiac through Performance Marketing Group. He previously worked as the public relations manager for Mattei Motorsports, Winston Cup team for car #7 in 1998-99. He also worked at several firms doing PR for motorsports sponsors. Larsen also owned and operated his own amateur short track series out of Indianapolis featuring modified stock cars.
Jeff Romack, of Indianapolis, Indiana, has been working in motorsports marketing communications since 1988 as a member of Performance Marketing Group. He has experience in event management, contingency programs and hospitality programs for the motorsports industry. Romack is beginning his fifth season working with General Motors covering NHRA. As a graduate of Indiana University, who also was raised in Indianapolis, Romack has been near and dear to auto racing all his life.