Evernham Motorsports announces new marketing group

STATESVILLE, N.C., (October 9, 2001)-Evernham Motorsports, LLC, which fields the No. 9 and the No. 19 race teams in the NASCAR Winston Cup Series, has announced the formation of Evernham Marketing Services. The new group encompasses business ...

STATESVILLE, N.C., (October 9, 2001)-Evernham Motorsports, LLC, which fields the No. 9 and the No. 19 race teams in the NASCAR Winston Cup Series, has announced the formation of Evernham Marketing Services. The new group encompasses business development, partner management, brand management and media relations. President Ray Evernham has appointed Heather Petry director of marketing services.

Petry's previous experience includes more than ten years of marketing, brand development and management, sales promotion, public relations and television production. Petry most recently managed the sports marketing, including racing and outdoor sports, corporate partnerships and sales promotion initiatives for Stihl Inc.

Evernham Motorsports is a privately owned organization. Evernham Motorsports, LLC is the parent company of a group of highly specialized management services made up of the following: Evernham Management Group, Evernham Engine Technology, Evernham Performance Parts, E.G.R.E. Properties, No. 9 Race Team, No. 19 Race Team, Evernham Technology Center and Evernham Marketing Services.

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About this article
Series Automotive , Monster Energy NASCAR Cup
Drivers Ray Evernham