BUSCH: Rich Bickle/Aqua Velva NASCAR Contest Announced

GLEN ROCK, NJ (April 28, 2000) - If watching your favorite NASCAR drivers from the couch or in the stands gets your heart pounding, imagine what it would be like to be on the track in a high-powered stock car yourself. The Aqua Velva...

GLEN ROCK, NJ (April 28, 2000) - If watching your favorite NASCAR drivers from the couch or in the stands gets your heart pounding, imagine what it would be like to be on the track in a high-powered stock car yourself. The Aqua Velva Heart Pounding Sweepstakes will get to do just that as The Grand Prize Winner and a guest will receive a two-day Richard Petty Driving Experience. Each will also receive round-trip coach-class airfare to Charlotte, NC and 3 nights/4 days hotel accommodations (double occupancy). Just for fun, The Grand Prize Winner will also receive $250 cash to spend over the four-day race fan's delight. "We wanted to do something for the fans," stated John Dowers, Vice President of Sales and Marketing for J.B. Williams Company, the parent of The full line of Aqua Velva products. "Race fans everywhere have responded to our NASCAR Busch Series efforts with Rich Bickle and the #91 Aqua Velva Pontiac. Our Aqua Velva Heart Pounding Sweepstakes will put two lucky fans in the seat of a 700-horsepower stock car at Charlotte. That has to be right up there as an ultimate experience for a race fan." In addition to The Grand Prize, 500 additional First Prize Winners will each receive a limited edition of a 1:64-scale silver Aqua Velva die-cast car. The Aqua Velva Heart Pounding Sweepstakes takes the green flag May 1, 2000 and flashes under the checkered December 30, 2000. All entries must be postmarked by December 30, 2000 and received by January 8, 2001. The sweepstakes is open to legal residents of the 50 United States and the District of Columbia who are 18 years of age or older with a valid driver's license. No purchase is necessary to enter. "The start of the contest in May fits right in with our next Aqua Velva Busch Series event with Rich at Charlotte May 27," said Dowers. "We're very excited about the Charlotte race. Rich won the pole for this same event in 1995 and we'd like nothing better than to see him and the #91 Aqua Velva Pontiac up front this time too." The Grand Prize Winner and First Prize Winners will be randomly drawn on or about January 15, 2001, by Promotion Fulfillment Center, an independent judging organization whose decisions are final on all sweepstakes matters. Aqua Velva products are among the most recognized brands of men's personal care items on store shelves everywhere. Introduced in 1931, Classic Ice Blue Aqua Velva was one of the first men's after shave lotions on the market. The current Aqua Velva brands include Classic Ice Blue Aqua Velva, Aqua Velva Ice Sport and Aqua Velva Musk. The product lineup includes Aqua Velva After Shave and Cologne fragrances as well as Aqua Velva After Shave Gel and Aqua Velva Antiperspirant/Deodorants. Aqua Velva products can be found in food, drug and mass merchandise retailers throughout the country. To enter the Aqua Velva Heart Pounding Sweepstakes, complete an official entry form (available at your local retailer) or hand print your name, address, and telephone number on a 3" x 5" card and mail to: Aqua Velva Heart Pounding Sweepstakes, PO Box 7073, Clinton, IA 52736-7073. Entries are limited to one per person per day, mailed in separate envelopes and postmarked by December 30, 2000. For a complete set of official rules, or winner's list, send a self-addressed stamped envelope with your request by December 31, 2000 to: Aqua Velva Heart Pounding Sweepstakes, PO Box 7073R (rules) or 7073W (winners list), Clinton, IA 52736-7073. "Riding around the Charlotte track at any speed is sure to be exciting," said Dowers. "There is so much history in Charlotte - the 600, The Winston, all the great drivers who have won there. Driving a full-blown stock car around that track for two days is beyond exciting. The Grand Prize Winner of the Aqua Velva Heart Pounding Sweepstakes is going to be in for the experience of a lifetime."

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Series Automotive , NASCAR XFINITY
Drivers Rich Bickle , Richard Petty
Teams Williams