American Le Mans Series Expands Sales/Marketing Staff With Addition of Kevin Jenkins
Braselton, GA - The sales and marketing staff of the American Le Mans Series has expanded with the addition of Kevin Jenkins, named to the newly-created position of Marketing Manager.
Jenkins, who has already assumed his new duties, will work to identify and negotiate potential series, event, contingency and team sponsors, as well as advertisers for television coverage of races, the American Le Mans Series Radio Web and AmericanLeMans.com, the official website for the series. In addition, he will work closely with the race tracks and the promotional staff of the series to build the American Le Mans Series brand.
Jenkins is reporting to Scott Duncan, Vice-President of Sales & Marketing.
Prior to joining the American Le Mans Series, Jenkins worked in broadcasting with Alabama Public Radio, a division of the University of Alabama's College of Communication and Information Sciences. He also previously worked for the Jacob Broadcast Group in Alabama, where his duties included producing NASCAR event coverage from Talladega Superspeedway for four years.
In addition, Jenkins previously worked as Government Relations Manager for Wal-Mart Stores, where he developed legislative initiatives as a member of the corporate loss prevention team and represented corporate interest in civil court proceedings.
Jenkins, 30, who attended the University of Alabama, is single and is in the process of relocating to the Atlanta area.
"This is another important expansion of the staff of the American Le Mans Series," said Scott Atherton, President and CEO of the ALMS. "As the series continues its growth, we will continue to create new positions and add quality individuals to help us steer the course we have set."
About the American Le Mans Series
The American Le Mans Series is a series of North American sports car races based on the 24 Hours of Le Mans, the world's most famous endurance race. American Le Mans Series races feature four classes of race cars competing for class wins and the overall win, with the fields including many of the same drivers and cars that compete at Le Mans. The series holds events at many of North America's premier permanent road racing facilities. The series motto is "For the Fans" and all events feature driver autograph sessions, open paddocks and unprecedented access for fans. All events are on television in the United States. Well-known automotive brand names such as Audi, Corvette, Dodge, Ferrari, Lamborghini, MG, Nissan, Panoz, Porsche and Saleen are represented on the series. The series, which has its headquarters in Braselton, Ga., was founded in 1999 by entrepreneur Don Panoz and is sanctioned by the International Motor Sports Association (IMSA).